Beiersdorf reports first-quarter sales marginally ahead of expectations

 

(Reuters) – German consumer goods maker Beiersdorf on Tuesday reported first-quarter group sales marginally ahead of market expectations, helped by its derma division.

The company’s first-quarter sales rose 3.6% organically to 2.69 billion euros ($3.05 billion), compared to analysts’ expectations of 2.65 billion euros as per data compiled by LSEG.

Sales of Nivea, the company’s flagship skin and body care brand, grew 2.5% organically, while sales of its derma division brands jumped 11.4% led by emerging markets and North America.

On the other hand, the company reported a 17.5% drop in sales of luxury brand La Prairie, due to a difficult market environment in China.

The company confirmed its guidance for 2025.

($1 = 0.8807 euros)

(Reporting by Matthias Inverardi, Bernadette Hogg and Paolo Laudani; Editing by Varun H K)

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